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PRIVACY POLICY

Lee Jeans values its customers and respects their privacy. Customer information is collected in an effort to improve your online experience and to communicate with you about our products, services, contests and promotions. Lee Jeans only communicates with you in specific relation to an order placed or if you register to be notified of special deals, or enter a contest or promotion on our family of Web sites. We do not share, trade or sell your information to anyone outside of Lee Jeans or VF Corporation, our parent company, without your prior consent.

WHAT INFORMATION DOES LEE JEANS COLLECT?

We need to know your name, e-mail address, mailing address, credit card number, and expiration date. This allows us to process and fulfill your order and to notify you of your order status.

When you enter a contest or other promotional feature, we may ask for your name, address, and e-mail address so we can administer the contest and notify winners.

We may also use the information we collect to occasionally notify you about important functionality changes to our Web site, new Lee Jeans services, and special offers we think you might find valuable. If you would rather not receive this information, visit your Lee Jeans registration page to change your preferences. Make sure to change your preferences for each account or e-mail address with which you have provided us.

HOW DOES LEE JEANS USE MY PERSONAL INFORMATION?

Lee Jeans currently uses the personal information collected for correspondence, record keeping, order shipments and charges, and activities on Lee Jeans. The information may also be used for the fulfillment of requested transactions and marketing, only when your consent is given for such marketing.

In the future, Lee Jeans may use additional information collected in surveys, such as hobbies, personal interests and similar topics.

DOES LEE JEANS SHARE ANY INFORMATION IT COLLECTS WITH OUTSIDE PARTIES?

Lee Jeans does not disclose any personal information collected to outside parties. Lee Jeans may retain outside parties to review certain personal information to advise on demographic and marketing issues. This is typically on an aggregated basis, and only after such outside parties have agreed to maintain the confidentiality, security and integrity of any personal information obtained.

In the future, Lee Jeans may disclose personal information, with your prior consent, to companies with which it is affiliated by common ownership.

HOW DO I REMOVE MY ADDRESS FROM THE LEE JEANS MAILING LISTS?

Simply click the "unsubscribe" link at the bottom of each e-mail, or log into your account at the Lee Store and modify your preferences. This does NOT opt you out of receiving e-mail correspondence about your orders.

WHAT ARE COOKIES? HOW DOES LEE JEANS USE COOKIES ON THIS SITE?

"Cookies" are the small pieces of information that are stored by your browser on your computer's hard drive. Our cookies do not contain any personally identifying information, but they do enable us to provide features such as the ability to store items in your shopping cart between visits. Most Web browsers automatically accept cookies, but you can usually change your browser to prevent that.

Even without a cookie, you can still use most of the features in our store, including placing items in your shopping cart and purchasing them.

DOES LEE JEANS COLLECT PERSONAL INFORMATION FOR CHILDREN UNDER 13 YEARS OF AGE?

Lee Jeans does not accept personally identifiable information from children under 13 years of age, in compliance with the Children's Online Privacy Protection Act (COPPA).

WHAT DOES LEE JEANS DO WITH SUBMITTED CONTENT?

By submitting any photographs, video or any other material (the "Material") to Lee Jeans, you hereby acknowledge and agree to the following:

By submitting Lee Jeans any Material, you grant Lee Jeans the right to publish and otherwise use the Material throughout the world in any form or media for a period of one year following receipt by Lee Jeans of the Material.

You have secured all permission necessary for the publishing of the Material in any form or media.

If you are under 13 years of age, you must include written permission from your parents or legal guardian in order to have the Material published in any form or media by Lee Jeans, and the written permission of parents or legal guardian of other participants, under 13 years of age, in the Material.

Lee Jeans shall be under no liability whatsoever to any participants in or other contributors to the Material, or to any third party arising out of the publishing of the Material.

Lee Jeans shall have no obligation to publish the Material in any form of media. Furthermore, no warranty is given that the content of the Material published in any form or media will correspond in its entirety to any Material you have delivered to Lee Jeans. Lee Jeans shall be entitled to make any changes to the Material, as it deems fit.

Lee Jeans shall not be obligated to return the Material to you at any time.

Lee Jeans shall not be obligated to pay you a fee or compensate you any other way for the publishing of the Material.

WHAT ABOUT LINKS TO OTHER WEB SITES AND SERVICES?

Lee Jeans may link to other sites that are not under our control. These Web sites have their own privacy policies, which should be reviewed before visiting them. Lee Jeans has no responsibility for linked Web sites and provides these links solely for the convenience and information of our visitors.

HOW DO I CONSENT TO THIS PRIVACY POLICY

By using this Web site, you consent to the collection and use of this information by Lee Jeans. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it.

HOW DO I CONTACT LEE JEANS ABOUT THIS PRIVACY POLICY?

If you have any questions regarding our privacy policy please e-mail leemail@vfc.com .

SECURITY INFORMATION

Lee Jeans has implemented Secure Socket Layer technology, one of the most robust encryption platforms available. Your credit card information will be encrypted from the moment you enter it.

A browser in secure mode will display a URL address beginning "https://" rather than the standard "http://". The "s" stands for "secure".

CONTEST RULES

#LEEMODERNDAD DAD 2.0 ONLINE SWEEPSTAKES OFFICIAL RULES

THIS SWEEPSTAKES IS ONLY OFFERED TO LEGAL RESIDENTS OF THE 50 UNITED STATES AND THE DISTRICT OF COLUMBIA (“D.C.”) WHO ARE TWENTY ONE (21) YEARS OF AGE OR OLDER. YOU MAY NOT ENTER IF YOU ARE NOT TWENTY ONE (21) YEARS OF AGE OR OLDER AND/OR NOT A LEGAL RESIDENT OF (AND RESIDING AT THE TIME OF ENTRY IN) ONE OF 50 UNITED STATES OR D.C. VOID OUTSIDE THE 50 UNITED STATES AND D.C., AND WHEREVER PROHIBITED.

NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT WILL NOT INCREASE YOUR CHANCES OF WINNING.

Please read these Official Rules carefully. This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with, Twitter. By participating, you hereby release and hold harmless Twitter from any and all liability associated with this Sweepstakes. This Sweepstakes is sponsored by Lee Jeans ("Sponsor"), 9001 West 67th Street, Merriam, KS 66202-3699. Any questions, comments or complaints regarding this Sweepstakes should be directed to Lee, not to Twitter.

The #LeeModernDad Sweepstakes ("Sweepstakes") begins at 12:01:00 am Central Daylight Time (CDT) on January 29, 2014 and ends at 12:01:00 pm CDT on February 4, 2014 (the "Sweepstakes Period"). The Sweepstakes database server is the official time keeping device for this Sweepstakes.

1. ELIGIBILITY: This sweepstakes is open to any individual who is twenty one (21) years of age or older at the date of entry, and a legal resident of (and residing at the time of entry in) one of the 50 United States or D.C. The following individuals are NOT eligible to enter or win a prize: employees of Sponsor; employees of Twitter, Inc.; employees of the parent companies, subsidiaries, divisions, affiliates, suppliers, brokers, printers, distributors and advertising, promotional and judging agencies of Sponsor or Twitter, Inc.; employees of any other entities affiliated with the administration of the Sweepstakes (aforementioned individuals and organizations, the “Promotion Parties”); the immediate family members (parent, child, sibling, spouse) of each such employee; and persons living in the same household as each such employee (whether related or not). All determinations of eligibility will be made by Sponsor in its sole discretion, at any time. Void outside the 50 United States and D.C., and wherever prohibited.

2. HOW TO ENTER: Sign in to your Twitter account, or, if you are not already a member, become a member of Twitter.com and sign in to your Twitter account. Then, some time between 12:01:00 am CT on January 29, 2014 and 12:01:00 pm CDT on February 4, 2014, publish a tweet with content regarding how you are a modern dad, including a hashtag (#leemoderndad) to @leejeans. The message must be uploaded in compliance with the Entry Requirements below in these Official Rules. To publish a tweet on Twitter must be a member of Twitter in order to participate; there is no fee to become a member. Your participation on Twitter must comply with Twitter’s Terms and Conditions posted on the website.

If your Twitter account is set to “protected mode”, your updates/responses will not be visible in Sponsor’s @Reply inbox and, therefore, will not be received by Sponsor, resulting in your failure to enter the Sweepstakes. Normal Internet access and usage charges imposed by your online service will apply. If you post updates to or receive updates from Twitter from your wireless phone, such activity will be subject to the charges pursuant to your wireless service provider’s rate plan.You further understand that by participating in this Sweepstakes via mobile phone, if you are a potential winner, the Sponsor may contact you via mobile phone, which will be subject to the charges pursuant to your wireless service provider’s rate plan. Please consult your wireless service provider for more information. All terms and conditions of Twitter.com apply. Multiple entrants are not permitted to share the same Twitter account. In event of a dispute regarding the identity of the person submitting an Entry, the Entry will be deemed to be submitted by the natural person who is the “authorized account holder” assigned by Twitter to the Twitter account in question. It is your sole responsibility to notify the Sponsor in writing if you change your Twitter account.

There is a limit of one (1) entry per person, regardless of method of entry. Entry via automated programs or bots is prohibited.

3. RANDOM DRAWING/PRIZES/ODDS: On or about February 4, 2014, a random drawing will be conducted by Sponsor from among all eligible entries received to award the following prizes:

1) Grand Prize: Jeans gifted to your family (up to 8 pairs of jeans.)

Odds of winning will be determined by the number of eligible entries received.

4. WINNER NOTIFICATION: Each potential winner will first be notified by email or on Twitter by Direct Message to the potential winner’s Twitter account. To claim a prize, each potential winner will be required to respond by email within forty-eight (48) hours after transmission of the aforementioned message and provide his/her full name, email address, shipping address (no PO Boxes), date of birth, email address, phone number, jean style preference, and jean size. Subsequently, each winner will receive additional prize claim instructions by mail and/or email and may be required to complete, sign and return a Declaration of Eligibility/Liability Release, and where lawful, a Publicity Release. All requested documents must be returned to Sponsor by the date specified in winner’s notification email/letter. Any prize details not specified will be determined by the Sponsor in its sole discretion. Prizes are not transferable or refundable and must be accepted as awarded. No other substitutions may be made, except by the Sponsor, who reserves the right to substitute a prize (or component thereof) with another prize (or component thereof) of equal or greater value if the prize is not available for any reason as determined by the Sponsor in its sole discretion. Winners are solely responsible for all applicable federal, state, and local taxes and for any expenses, costs or fees associated with acceptance and/or use of prizes not specified by Sponsor as being included. Limit one prize per entrant. At the sole discretion of the Sponsor, disqualification, prize forfeiture and the selection of an alternate winner may result from any of the following: (a) a potential winner’s failure to respond to initial notification via email or Twitter Direct Message within forty-eight (48) hours after its transmission; (b) the failure of notification due to deactivation of the potential winner’s email account or Twitter account prior to receipt of notification; (c) a potential winner’s Twitter account being set to “protected mode” so that the potential winner’s updates/responses may not be visible in Sponsor’s @Reply inbox; (d) potential winner’s failure to provide Sponsor with satisfactory proof of age, identity and residency; (e) potential winner’s failure to complete and return required documents by the date specified in winner’s notification email/letter; and (f) any other non-compliance with these Official Rules.

5. ENTRY REQUIREMENTS/CONDUCT: By submitting an Entry, you represent and warrant that your Entry: (a) is not sexually explicit or suggestive, violent or derogatory of any ethnic, racial, gender, religious, professional or age group, profane or pornographic, nor does it describe any materially dangerous activity; (b) does not promote illegal drugs, or any activities that may appear unsafe or dangerous, or any particular political agenda or message; (c) is not obscene or offensive, nor does it endorse any form of hate or hate group; (d) does not defame, misrepresent or contain disparaging remarks about Sponsor or its products, or other people, products or companies; (e) does not contain trademarks or logos owned by others (except trademarks and logos owned by Sponsor), or advertise or promote any brand or product of any kind (other than those owned by Sponsor); (f) does not otherwise infringe any third party’s intellectual property or privacy rights, or contain any personal identification, such as license plate numbers, e-mail addresses or street addresses; (g) does not contain copyrighted materials owned by others; (h) does not contain materials embodying the names, likenesses, photographs, or other indicia identifying any person, living or dead, without such person’s explicit advance permission; and (i) does not depict, and cannot itself, be in violation of any law. Sponsor's determination as to whether any Entry potentially violates the rights of any third party is final. In Sponsor’s sole discretion, Entries that do not include all required information and do not adhere to the foregoing and following requirements will be considered void.

6. GENERAL CONDITIONS: By entering the Sweepstakes, entrants agree to abide by and be bound by these Official Rules and decisions of the Sponsor, which are final in all respects. In the event that the operation, security, or administration of the Sweepstakes is impaired in any way for any reason, including, but not limited to fraud, virus, or other technical problem, the Sponsor may, in its sole discretion, either: (a) suspend the Sweepstakes to address the impairment and then resume the Sweepstakes in a manner that best conforms to the spirit of these Official Rules; (b) award prizes from among the eligible Entries received up to the time of the impairment; or (c) to proceed in such a manner as may be deemed fair and equitable by Sponsor in its sole discretion. If, due to a human, typographical, mechanical or other error, the number of potential winners notified is greater than the listed number of prizes at any level, such listed number of prizes will be awarded in a random drawing from among all eligible entrants who submit a legitimate prize claim for that level. The Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Sweepstakes or to be acting in violation of these General Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to undermine the legitimate operation of the Sweepstakes may be a violation of criminal and civil law, and, should such an attempt be made, the Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. The Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.

7. RELEASE AND LIMITATIONS OF LIABILITY: By participating in the Sweepstakes, entrants agree to release and hold harmless the Sponsor, its parent companies, subsidiaries, divisions, affiliates, suppliers, brokers, printers, distributors and advertising, promotional and judging agencies, and any other entities affiliated with the administration of the Sweepstakes, together with the respective officers, directors, employees, and agents of each (collectively, the "Releasees") from and against any claim or cause of action arising out of participation in the Sweepstakes or receipt or use/misuse of any prize, including, but not limited to: (a) unauthorized human intervention in the Sweepstakes; (b) technical errors related to computers, servers, providers, or telephone or network lines; (c) printing errors or any errors made in the advertisement of the Sweepstakes; (d) errors in the administration of the Sweepstakes or the processing of entries; (e) changes to Twitter policies and procedures that may interfere with the operation of the Sweepstakes; or (f) injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt of any prize. Entrants further agree that in any cause of action, the Releasees’ liability will be limited to the cost of entering and participating in the Sweepstakes, and in no event shall the Releasees be liable for attorney’s fees. Entrants waive the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages. Without limiting the foregoing, the Sweepstakes, all prizes, and all materials provided on or through any Sweepstakes-related website are provided "as is" without warranty of any kind, either express or implied, including without limitation the implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

8. INDEMNIFICATION: You agree to indemnify and hold the Releasees harmless from any and all claims, damages, expenses, costs (including reasonable attorneys' fees) and liabilities (including settlements), brought or asserted by any third party against any of the Releasees due to or arising out of your Entry, or your conduct in creating a Entry or otherwise in connection with the Sweepstakes, including but not limited to: claims for trademark infringement; copyright infringement; violation of an individual’s right of publicity or right of privacy; or defamation.

9. PUBLICITY: By submitting an Entry, you grant to Sponsor and its affiliated companies the right, except where prohibited by law, to use your name, likeness, picture, address (city and state), voice, biographical information, Entry and written or oral statements, for advertising and promotional purposes in promoting or publicizing Sponsor, its affiliated companies, and the products or services of each, in any and all media without limitation as to time or territory, without compensation unless required by law. You shall have no right of approval, no claim to compensation, and no claim (including, without limitation, claims based on invasion of privacy, defamation, or right of publicity) arising out of any use, blurring, alteration, or use in composite form of your name, picture, likeness, address (city and state), biographical information, or Entry.

10. PRIVACY: Information submitted in connection with the Sweepstakes will be treated in accordance with these Official Rules and Sponsor’s Privacy Policy (as may be amended from time to time) that in the event of any conflict between these Official Rules and such Privacy Policy, the terms and conditions of these General Rules shall prevail. By entering the Sweepstakes, you agree that Sponsor may share your personal information with the Promotion Parties for the purpose of winner verification and prize fulfillment in the event that you are chosen as a potential winner.

11. ARBITRATION/CHOICE OF LAW: Except where prohibited, entrants agree that: (1) any and all disputes, claims, and causes of action arising out of or connected with the Sweepstakes, or any prize awarded, or the determination of the winners, shall be resolved individually, without resort to any form of class action, and exclusively by arbitration pursuant to the Rules of the American Arbitration Association, then effective, and (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Sweepstakes but in no event attorneys’ fees; and (3) under no circumstances will entrant be permitted to obtain awards for and entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages (other than for actual out-of-pocket expenses), and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of entrant and/or Releasees in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Kansas, without regard for conflicts of law doctrine of any jurisdiction, and all proceedings shall take place in Johnson County, State of Kansas.

SPONSOR: Lee Jeans, 9001 West 67th Street, Merriam, KS 66202-3699.

The Twitter name, logo, Twitter T, Tweet, and Twitter blue bird are trademarks of Twitter, Inc. in the United States and other countries. Twitter, Inc. is not a sponsor of the Sweepstakes.